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The information on this page is an excerpt from
the
FabJob Guide to
Become a Food Writer. It is only a small sample of the valuable
information contained in the 98 page complete guide.
Your
Employment Packet
The first step to getting hired involves
devising a self-marketing strategy. At the minimum, you will need an employment
packet consisting of a well-thought-out resume, clever cover
letter and writing samples.
The resume and cover letter are covered in the
complete guide.
Your Writing Samples
The samples you show to your prospective
employer will ideally match the medium and content of what is
required in the job you are seeking. For a radio spot, experience writing radio
news would be a good example. National magazines will expect to see published
clips from regional or small circulation magazines.
Go over everything you've had published so far.
If nothing relates to food, don't despair. Offer your potential employer
three solid writing samples, whether they are humor, investigative
reporting or an editorial for the college newspaper. Do you have professional
writing experience? Previously published writing clips will show your
abilities; food-writing samples can push you to the front of the
crowd.
 If
you don't have any writing samples yet, keep reading. This guide covers a
number of ways to amass a collection of clips such as posting your work online,
starting your own newspaper or newsletter, offering to review restaurants for
free, self-syndicating, freelancing food-related articles as well as tons of
advice about how to come up with ideas for a story. All this and more is still
to come in this guide. ...
Major
Markets
Newspapers
Each major
city has a daily paper; most communities have weeklies. Really big cities have
competing dailies, alternative papers and papers in the suburbs. The variety
and sheer number of papers make them a good place to start a job hunt or
begin a career in food writing.
For
example, I live near a mid-sized city. There are two daily papers, one large
chain of community weeklies, a number of independent weeklies, a paper devoted
to food and restaurants, a weekly paper on music and arts in the area, senior
citizen newspapers, community newsletters and free shopper newspapers in every
grocery store and gas station, as well as a business journal. While not all
publishers are interested in my story ideas on food and dining, there is still
a lot of fertile ground to sell my writing.
Freelance First
Look around
your region. Do the dailies have an established restaurant reviewer? See this
as a challenge, not an obstacle. Your best bet for breaking in is to
establish a relationship with the paper first, so contact the feature
editor and pitch a food-related story. This doesn't get you a food writing
job immediately, but you'll make a contact in the newspaper business that may
lead to other contacts, and if he likes the story, you will end up with at
least one published food article to add to your writing clips discussed
earlier.
 Begin with a list of publications that might be interested in your
story idea. If the papers don't overlap in readership, you might even be able
to sell the story idea to more than one publication. You should try to
contact the editor to pitch your idea-sending unsolicited ideas is not
as successful because the editor does not have the time to read them
all.
How do you
make the initial contact? My experience has shown that e-mailing an editor has
about a 50-50 chance of success: half will read it and answer; half will never
read it because they don't really use their e-mail or they're too busy with
other things. The quickest way to determine if you stand a chance selling a
story to a newspaper is to pick up the phone and speak to the editor in
person.
This can be
a simple question, "Do you use freelance writers?" or "I would like to write an
article for you on the buffalo farm in Carlisle County. May I send you an
outline of my story idea?" The decision might be made right over the phone if
the editor is interested. Be ready to run with it if you hear, "I like the
idea; I need it by next Wednesday."
TIP: Some publications rarely use
freelance writers; many more have regulars they use. Calling will save you time
trying to figure out if it was your story idea or your writing experience that
the editor didn't like, when in reality it was the simple fact that they don't
use freelancers.
How do you hook an editor with
your story idea? Just like you hook a fish using its preferred bait, hook an
editor using something he or she can use. Study the publication you are
planning to contact. Have they published a similar story in the recent past?
Who are this particular magazine or newspaper's readers and why should
they read your article? Answer these questions first for each publication you
approach and you'll spend less time sending out unanswered article
queries.
Here is a
sample story idea:
It's summer in the city. do you believe in magic? Zal Yanovsky,
former guitarist of the Lovin' Spoonful, certainly must. His restaurant, Chez
Piggy and bakery, Pan Chancho are the hit of the Kingston, Ontario downtown
scene. It might be his flamboyant style that keeps residents coming back and
tourists seeking out his businesses. Whatever it is, he is a success as a
restaurateur and I want to tell your readers how he made the transition from
wild-living musician playing with the likes of Cass Elliott, Denny Doherty and
John Sebastian to admired, respected businessman. who just happens to be a
member of the Rock and Roll Hall of Fame.
The
article will be based on a one-on-one interview with Mr. Yanovsky, as well as a
day spent in his restaurant and bakery. I will include a mini-review of dinner
at Chez Piggy as a side story.
I will
have the completed manuscript in your hands within three
weeks. If you intend to use your creative writing as a food writer, it's
none too soon to begin thinking creatively. Brainstorm for stories you can
suggest to the editor:

- Do you
have the inside track on a food industry issue, a new food trend or celebrity
chef?
- Search
out organic farms in the area or introduce yourself to the exotic mushroom
farmer in the next county.
- Suggest
you cover a local food event.
- Write
an informational article on a winemaker's dinner that a local restaurant is
hosting.
- Is
there a winery in your expanded area? Write about your day at the
winery-touring, dining and tasting.
- Report
on the farmer's market at the beginning of the season, or on the judges at the
state fair's canning contests.
- List
your favorite bread baking books and include three excellent
recipes.
- Write
on a particular cuisine-e.g. macrobiotics as medicine-and offer links to
websites and mail-order resources, as well as the nearest restaurants that
offer this type of food.
Another
idea is to choose a food topic that stands alone - bread, for example. Jeffrey
Steingarten in his book The Man Who Ate Everything devotes an entire
chapter to finding the right water, the right temperature and the right flour
to create a sponge that will cause a yeast-free bread to rise. He travels
around the country seeking advice and watching the experts-as food writer for
Vogue magazine, this is all part of his job.
Once you
hook an editor with your story idea and deliver an exceptionally well-written
article, you've made inroads into the job of your dreams. Even if no other
opportunity comes from that article you've got a wonderful clip to use on your
way up. Alternative weeklies pay around $50, while an article at a daily
newspaper should bring in $75 to $150.
The above is only a
small sample of the valuable information in the
FabJob Guide to Become a Food Writer.
You can have all the information in
this guide for an incredible special price. Just one meal at a top restaurant
might cost you $50 or more. This guide will show you how to get paid to enjoy
free meals from many fine restaurants. Visit
FabJob Guide to
Become a Food Writer for more information. |