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The information on this page is an excerpt from
the FabJob Guide to Become an Advertising Copywriter. It is only a small
sample of the valuable information contained in the 140 page complete
guide. Get
Paid to Persuade
Advertising copywriters write the ads that
millions of people watch, read, or listen to every day. Their words move
people, and sell billions of dollars worth of products
every year. As an advertising copywriter
you will have a high paying job that lets you see the results of your
creativity - on television, in magazines,
on billboards, and elsewhere.
Plus your workplace will likely be filled with perks most people can
only dream about (loft offices, in-house coffee bars, free samples of
the products you're selling, and much more).
If this sounds like the career of your dreams,
the FabJob Guide to Become an Advertising
Copywriter is for you! In this e-book you will
discover how you can get started and succeed in the exciting advertising
industry.
The guide covers topics of vital
importance to anyone who wants to become an advertising copywriter,
including:
Getting Ready
Contrary to popular belief, you don't
need a degree to become a copywriter. This section of the guide explains
how you can quickly get the insider knowledge of advertising that will
give you a huge advantage in this competitive job
market.
- Ways to learn advertising copywriting,
including:
- Advertising schools and colleges
- the guide gives you the scoop on the
best programs to help you land an advertising agency
job
- Copywriting courses you can take from the
comfort of your own home
- How to teach yourself copywriting with
links to the best free online resources
- Other skills employers are looking for
and how you can develop them
- Understanding who's who at an
advertising agency
- The best resources (including many free
online resources) for keeping up with advertising industry
news
- How to quickly get practical
experience through internships and
volunteering
- How to prepare your portfolio (also
known as your "book") - a collection
of sample ads you have created to show prospective employers,
including:
- How
many ads to include and which types
- Which
products to prepare ads for
- How to
find a professional art director to help you for little or no
cost
- Where
to get photos and illustrations to use in your sample
ads
- What a
radio ad and TV spot (storyboard) should look like (includes
samples)
- Choosing your portfolio case
- What to do if two or more agencies want
to see your portfolio at the same time
Getting Hired
Agencies are constantly bombarded with phone
calls, portfolios, and e-mails from hopeful candidates trying to get their foot
in the door. This section of the guide can help you effectively get past that
front door.
- Different types of ad agencies,
including which type is easiest to break into and get hired for an
entry-level copywriting job
- Where to find job openings and employer
contact information, including:
- Industry
publications
- The best websites for finding
copywriting jobs
- Placement agencies that hire copywriters
for advertising agencies
- Information on dozens of advertising
agencies throughout the United States and Canada
- Insider opinions of the "best"
advertising agencies to work for
- Tips on writing your resume and cover
letter
- How to ace your
interview
- What employers expect you to know about
their company (and how to get that information)
- What to wear and what to
bring
- 10 tough questions you are likely to be
asked
- Questions you should
ask
- What to do after the
interview
- Tips on negotiating your salary (includes
typical salaries and benefits)
- How to get your foot in the door through
other ad agency jobs or
freelancing
In the FabJob Guide to Become an Advertising
Copywriter award winning copywriter Brooke J. Claussen offers expert
advice to help you become an advertising copywriter. Her advice can save
you many hours of research, help you avoid some common mistakes, and give you
the information you need to break into the exciting world of
advertising.
The above is only a small sample of the
valuable information in the FabJob Guide to Become
an Advertising Copywriter. The complete guide
gives detailed information on how you can become a successful advertising
copywriter. Visit
FabJob Guide to Become an Advertising
Copywriter. |